Mission: To recruit new members into The Chamber and solicit investment in Chamber programs and activities.
Goals:
- Recruit new members
- Increase new revenue
Actions:
- Review dues structure and “fair share” levels – make recommendations regarding dues changes.
- Develop a “target” list for membership.
- Coordinate and manage the annual Total Resource Campaign.
- Evaluate and re-develop recruitment materials.
- Develop and implement a strategy for obtaining “hot” leads for prospective members.
- Evaluate sponsorship opportunities and pricing. Develop, through matching member companies with needs, a “Depth Chart” for potential sponsors for individual events.